German Packaging Award in Gold
For its innovative bottles of 100% HDPE recyclates recovered from the Yellow Bag, Werner & Mertz received the German Packaging Award in the Sustainability category and also in Gold in September 2016.
The jury praised the pioneering work as genuine recycling and conservation of finite resources and the production of bottles which look almost identical to those made with virgin material. Special mention was made of the way the original appearance and quality of the bottles had been maintained without compromising product safety. In cooperation with the bottle manufacturer Alpla-Werke Alwin Lehner GmbH & Co KG and the Green Dot, Werner & Mertz developed for its cleaning products the world's first bottle made of 100% recycled plastic obtained from the Yellow Bag collection system.
The remarkable thing is that up to now no translucent and white material has ever been produced from recyclable domestic refuse. Conventional PE recyclates do not have those qualities. The objective was to produce a translucent material that would allow the consumer to see the product's fill-level. An optimized washing process and the integrated decontamination step are additional developments in the manufacture of high-quality PE packaging from recyclates. With this development, the Recyclate Initiative has achieved its goal of eliminating dyes in packaging for the benefit of true recycling and recyclability.